Hey Madmatt,
to be honest at the moment, Khans have no alliances and they don't they wish to have one either, they want to keep there identity as one faction which they are doing, even if we loose some town controls we are in it to have fun,
The reason why people joined is simple, they promised to do real time pvp even if they are out numbered by the enemy they still fight without alliance, so there is constant PVP here, they do faction events where everyone gets involved within the faction and it is never boring, there is no raging here, everyone is just having LOLz and fun no-one really cares about loosing shit we are having fun and learning. (no waiting 2 hours on world map)
I know that there has been many shit storms, and i know that members from the Khans have shit stormed back and some crap has been said on both sides but they are actually cool people and its been very enjoyable here to be honest no drama just play the game and get on with it.
got a lot of respect for them. Before you say you have seen people tagged in other colors we have alliance , people must prove them self's first before getting The Khan tag and that is the answer to that.
So in conclusion the thing that attracts players to this gang is because of the community there, the people and the fun you get while joining there has not been once when i have entered that team speak and not laughed my ass off.